hype

Excessive publicity and the ensuing commotion or exaggerated claims made in advertising or promotional material.

ریشه

Shortened form of 'hyperbole', used in the sense of 'excessive advertising or publicity' from the 1930s.

مثال

• The hype around the new movie was incredible.
• They hyped the concert for months.
• Don't believe the hype, the product isn't that great.

ترکیب‌های رایج

Hype up Believe the hype Media hype Hype machine